Creative Content Plus Paid Ads in a Competitive Landscape
Most businesses these days are realizing the potential in digital sales, but may still be hesitant to invest in paid ads. Using some form of content marketing in your selling strategies will keep you competitive in the current landscape. However, integrating paid ads to enhance the possibility of having your content seen is also vital.
There are plenty of creative options available to develop engaging content to capture the attention of consumers. You could create optimized blogs, social media posts, videos, etc. But if you are not investing in driving paid traffic to this content, you may be waiting a long time to see any results. So many businesses have now been online for years. When entering this digital marketing arena, be prepared to pay your dues. For instance, if you set up a blog tomorrow, it will take time to begin seeing rankings in Google. Combine Paid Ads and Content Marketing for Optimal Results
A variety of factors come into play when attempting to compete with and outrank sites with years of domain authority. Even with that well-earned authority, it still takes some time for blog posts to crawl up the search rankings. And bear in mind the importance of quality content. The algorithms are fickle and ultimately unpredictable, even to the most experienced SEO.
Plus, consider the investment cost of hiring an SEO or just winging it yourself. Sure, you could eventually get the hang of it yourself with the use of various free or paid SEO tools. But there is always a learning curve, time, and effort involved. Any way you look at it, you are going to end up investing in something. Even hiring content creators, writers, and influencers is an investment. It makes sense to get the most exposure for your expenditure and to execute everything correctly the first time. The ideal option, especially for new businesses attempting to sell online, is to simultaneously build your content marketing strategies and amplify them using paid ads. These could take various forms e.g. PPC, banner, social media ads. Use Paid Ads to Amplify Your Reach and Hit Targets in Less Time
If you want to stand a chance against the endless algorithms at play in the search engines and countless social media platforms, paid ads can help. Since so many businesses are now advertising online, the varying platforms offering these ads are well aware of how lucrative it can be to enhance competition.
The reality is that it has become increasingly difficult to compete as a free participant. Even on social media, the days of free engagement are pretty much passé. If you want to be seen in the feeds, gain followers, and get clicks, you need to pay to play. Using paid ads will help you reach your sales goals in a fraction of the time. They will automate your process so you can spend less time hands-on, while your ads are running independently. Just set them up and carry on with other tasks. Setting up most ads is pretty clear-cut with the help of instructional materials available on the particular platform. However, if you want to further streamline the use of your time, you can always invest in hiring an ads manager.
Creative content and diverse content marketing strategies are profitable ways to build your business, but it can be frustrating when all of that hard work goes unseen. Sometimes there is just a small missing link, such as paid advertising, that can help tie all of the pieces together and bring you results.
Through my many years of trial and error online, I can relate to your frustrations and have gained plenty of experience in this, as well as other areas. Please feel free to contact me if you would like more of my guidance. I offer a variety of services you can learn more about by visiting My Services (Contact) page. Also, find samples of my work on my site’s Portfolio Page.
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Clients May Overlook Creative Blocks
As creatives (writers, influencers, etc.), we sometimes encounter creative blocks. In industries that rely on creative output, it can be difficult for the client requesting the services to understand the burnout often associated with creating content. It is important to take certain measures to rejuvenate, clear your mind, and inspire new ideas, in order to remain productive and in alignment with your goals.
It is best to take a step back if needed to attend to your mental, emotional, and spiritual needs, rather than feeling pressured to “crank out” content or ideas to suit a client’s demands, which will only result in a subpar effort on your end. I am not suggesting you neglect meeting deadlines, however, with proper planning, you should be able to produce timely work while allowing for dealing with any unforeseen creative blocks. Ease Your Mind and Emotions to Release Creative Blocks
Avoid Unreasonable Deadlines
A great first step in dealing with creative blocks is to take the pressure off by avoiding them, to begin with. It is not necessarily possible to completely avoid creative blocks since they can be unpredictable. But do what you can to avoid placing yourself in stressful situations that may interfere with a successful creative process, such as dealing with clients that impose unreasonably tight deadlines.
Aim to partner with a certain echelon of client that respects you as a professional in your field, understands you have other clients you are producing content for, and has consideration for you as a human being. Creative Blocks are Par for the Course
Accept the Inevitable
Accepting that creative blocks are a natural part of the creative process, will also relieve a lot of undue pressure on yourself. Developing unique and effective content, in the form of writing, images, music, etc. is considered a gift by many so you should not feel obligated to produce these types of materials on demand. They flow from a place of inspiration and spontaneity.
Enjoy Other Creative Works to Prompt Ingenuity
Relax Your Mind, Emotions, and Body
A helpful way to release your own creative blocks is to enjoy the creativity of other artists. They may be in a completely different field than yourself, but often, appreciating the work of others can stimulate innovative ideas. You may consider listening to music, perhaps the type that also helps with soothing your mind and emotions, while encouraging relaxation, such as binaural beats or particular hertz frequencies.
You may want to escape for a bit into the writings or artwork of other talented creatives as a way to unwind and forget your creative blocks for a while. Other forms of healthy escapism, like exercise or participating in beneficial coping mechanisms of your choice are also a great place to turn. Just Get Started
Sometimes the best way to break past a creative block is to just get started creating content. Even just putting together an outline or rough draft, in the case of writing, can be incredibly helpful. This can often provoke ideas as you go through the process.
Taking any kind of action will help you feel less overwhelmed by the overall task. It will give you a greater sense of control and staying on track with accomplishing your goals. You will feel less helpless and more calm, knowing you at least handled what you could. When creative blocks cross your path, just remember they are par for the course, take a breather, and engage in some positive means of coping. Avoid too much procrastination and keep focused on regaining that fire of motivation being lit under you again. Keep in mind what initially moved you to enter your creative field and the passions that drove you. They are highly likely to return. Check out some of my work on my Portfolio Page. If you are interested in working with me, visit My Services (Contact) page to learn more about the services I provide and to reach out to me. The Right Freelance Writer Can Better Persuade Your Customers Partnering with a high-quality freelance writer can be a strategic business move. The importance of having a strong online presence and compelling content has become increasingly relevant. Ensuring you have engaging, persuasive copy to help sell your products and services entails collaboration with an expert in that area. You can certainly try to cut corners with low-level content, but your customers will see right through it. If you are serious about increasing traffic, customer conversion rates, and revenue, you will realize that hiring a freelance writer with digital marketing skills makes sense. A freelancer who is capable of combining the perfect balance of sales, creativity, online marketing, and exemplary writing skills is a worthwhile investment. Especially considering the freedom of working on a contractual basis rather than taking on the expense of a full-time employee. In addition, freelance writers already possess a high degree of business acumen since we are accustomed to running our own businesses. We can also serve as great strategists. Plus, we do not need to be closely monitored or motivated. We are adept at self-motivation and discipline which is why we are successful as our own employers. Rely on the Marketing Expertise of a Dual-Talented Freelance Writer A freelance writer with impeccable grammar and spelling skills is imperative. However, if you are solely relying on wordsmanship as your criteria for customer conversion, please consider other crucial factors. Inspiring readers to take action to purchase also requires sales and psychology. A writer who can create persuasive copy that incorporates digital marketing techniques, such as SEO will help increase your exposure to potential customers and their ultimate conversion. You need more than just a writer, you need a marketer. Finding freelancers who wear these dual hats can be difficult if you are searching based on conserving your budget. If you take into account the value you are receiving in multifaceted areas and the return on investment as a result of traffic and conversion growth, the benefits of this strategy will become clear. Prioritize the end results rather than the immediate expenditure. Focus on Business and Allow Your Freelance Writer to Handle the CreativityWe all have our unique skill sets and sectors of expertise. It is often preferable to invest in the services of a professional, rather than elevating our stress levels by taking on tasks we are not familiar with. As is par for the course in most businesses, each person plays their distinct role which contributes to the success of the company. As a business owner, you have more than enough on your plate so why not alleviate the additional responsibilities of content production and optimization?
Delegating these tasks in-house may not be a valid option either if your employees are already swamped with other work and are not equipped with the same knowledge and experience of a professional freelance writer/digital marketer. It can also be advantageous to acquire a fresh outside perspective, in terms of marketing strategy and possible improvements to your customer conversion funnel. In addition, a freelancer does not have the entanglements of working for you in an employee capacity so we are more apt to provide candid feedback about your operations. I can certainly contribute this sort of input, given my many years of digital marketing experience and the variety of writing services I provide to clients. I am open to brainstorming with you about strategy, pitching creative ideas, and working together toward your overall goal of improving customer conversions. Feel free to get in touch with me via My Services (Contact) page and review samples of my work on My Portfolio page. Look forward to helping you in your business endeavors! For My Total Life Changes Team
I figured I’d write this post for my Total Life Changes team, to provide you with some motivation and direction you can follow. After you’ve signed up and started familiarizing yourself with your back office; it’s also good to keep in mind, what sort of game plan you’re going to have for yourself, to be successful in your Total Life Changes business.
I have determined, to be successful in this industry, you must do at least SOMETHING, every day. In this industry we have freedom. That’s why I’m here. I certainly don’t like to feel like I’m under the choke hold of an Employer, who does not have my best interest in mind, just their exploitative agenda. Anyway, in this industry, we are completely free. However, with that freedom, comes responsibility. Since you’re your own Boss, you’re responsible for "telling yourself what to do". If you don’t create a schedule and game plan for yourself, no one else is going to do it. I feel it’s imperative in Total Life Changes, or any other business venture you undertake, to consistently work on your business. I don’t feel it’s beneficial to turn our lifestyle here into a miserable 9-5, where we start feeling bored and miserable, completing the same tasks day after day. I think it’s important to be creative and keep things interesting. Keep the fun and freedom alive! That’s why we’re here, to live life on our own terms. My terms certainly don’t include feeling miserable. If this lifestyle were ever to start feeling miserable, I wouldn’t want it. This is the dream lifestyle I’m creating for myself, so for this enjoyment to last a lifetime, it should never feel like a "ho-hum existence", like a drone going to some miserable workplace every day. No way, not here. Here is where I can be happy and live life exactly as I like. Mindset to be Successful in Total Life Changes
There’s really no excuse, not to do at least something every day, to have success in your Total Life Changes business. Devise a game plan for yourself. I think it’s incredibly simple, if you think of the game plan as consisting of doing at least one thing per day that will contribute to your success in Total Life Changes. It’s even more simple, if you consider it could be something as non-complicated as taking a bit of time to add positivity to your mindset.
In this industry, you may come across a lot of Haters, once you start your journey toward success. Don’t worry about it; to allow some skeptical people to stand between you and success would just be foolish. If you want time freedom and financial freedom; just go for it, and know you have a lot of us in this industry who are supportive of you. We’re all going after the same dreams and are here for you. You can simply work on building a stronger, more positive mindset, by surrounding yourself with those of us who are also going after the same dreams, or spending some time enjoying content by other people on a similar path (e.g. a video, audio, blog). Just feed your mind with whatever will help you on the path to becoming the best person you can be, and having success in your business. Daily Tasks to Have Success in Total Life Changes
As long as you’re doing at least something every day to work on your Total Life Changes business, you’ll feel a feeling of contentment and accomplishment. It can be something small that does not take up a lot of time, and can be done simultaneously with other things (like listening to motivational content); or it can be something that takes a little bit more time, but is definitely worth the effort.
For instance, write a blog post or shoot a video about your testimony using the Total Life Changes products. It’s something fun and creative you can do while enjoying awesome products; and it results in gaining team members and customers. When you think about how fun the way we make money is, it doesn’t really feel like work. Break the work up a little, perhaps create the content one day, market the content on your social media profiles the next. Or maybe do it all the same day if you feel inspired. Just don’t ever let the process start feeling too much like "a job", because that pretty much defeats the whole purpose of being in this industry, to feel free and have fun. Work according to your own pace, since you’re your own Boss and can certainly do whatever you want. Choose what fits your personality. If you prefer being more "behind the scenes", then choose ways to share your business that are more fitting for you, perhaps blogging. If you’re more outgoing, put yourself out there and shoot some videos. Maybe you have preferred ways of processing information. Maybe you prefer working on your mindset by reading books or maybe you prefer watching videos. However you want to work on developing yourself as a person and strengthening your mind is great, as long as you’re doing it, that’s what matters. You can also take into account, what type of marketing techniques suit you best. Maybe you like more technical stuff, you’re interested in SEO, ranking your content in the search engines, driving traffic. Or maybe you just like to do things in a more traditional way, talking to people or offline marketing. Just do what makes you happy and gets you closer to your overall goal. As long as you’re working on the little steps each day, you’ll ultimately reach the greater goal. Just don’t let yourself miss out on the little opportunities each day to work toward your financial freedom. Even if you just go through a little bit of training each day or learning to use your tools, it all helps in the end. Just do something! If you’d also like to get on board my Total Life Changes team, start by checking out my blog posts and YouTube videos about Total Life Changes. Pay particular attention to my post about the Total Life Changes Compensation Plan, as well as the detailed sign-up instructions in my post about My Total Life Changes Experience Look forward to having you join us in living a lifestyle of freedom and having fun! Blog Income is the Way to Freedom Blogging is not only a great method for marketing and generating leads; it's also a way to create blog income. Many Bloggers spend countless hours creating content, but they never make any money. For blogging to result in blog income, you have to use the proper blogging system. Such as this one (I'm no longer with Empower Network so I've removed the links from this post. Check out my Home Page to see how I'm currently generating income.) Empower Network has revamped their blogging system so it's even more streamlined and easy to use. By using this system, you can create the financial freedom you desire and have personal freedom as well. You'll have the ability to cut your workday down significantly, so you can get out there and do the things you love. This home business, marketing system, lead generator, blog income producer, is a one of a kind road to freedom. Build a Team and Build Blog Income By teaming up with us and becoming an Empower Network member, you will not only be given the opportunity to build your own team, you'll also be given the opportunity to generate blog income. As your team grows and they blog, so does your income. The leads they generate through their blog posts, the new members they bring in, result in generous commissions to you. It's an ingenious system that creates wealth for all of us. We all work together to create a better life for the entire team! If you're interested in becoming a part of my team, you're more than welcome. Let's work together to build prosperity we can all enjoy. Just check out the video on my Empower Network blog to get started. Check it out here Reaching Dreams by Generating Blog Income The dreams that have been attained by Empower Network members are truly amazing. The blog income this system creates has enabled countless members to reach a dream lifestyle they never thought possible. The type of money that can be made as part of Empower Network, is only limited by your own choices. If you choose to do what it takes to have a better life, no one's going to stop you. We want to see you prosper. As a part of my team, I would highly encourage you to follow the training and tools made accessible to you, so our entire team can be a success. Your success is my success!
I'm interested in having people on my team who also have that drive within them to live the best life they can possibly lead. A life with no financial worries because we're all doing what it takes to reach our goals, live our dreams, and do it through the beauty of blog income. If you already love blogging, think about how awesome it would be to make money doing it! The Founders of Empower Network used this blogging method to go from homelessness and despair, to wealth and accomplishment...a life to be proud of. Learn more about them on my blog If you've been feeling the type of despair experienced by Dave and Dave, you may find that Empower Network is just that ray of hope you've been looking for. It's certainly not fun to be broke and struggling. If you have access to a solution, it's sure worth exploring. I hope you will take advantage of this invitation to entry into a prosperous world, where blog income is possible and a better life awaits. Enter Here SEO Tips to End Your Struggle Gaining access to SEO tips that are worth value can be tough. You may be frustrated with scouring the internet, seeking some sort of breakthrough. We all know that without a proper mastery of SEO, you're at a disadvantage, in regard to your competitors. In order to profit generously online, you need to be seen, consistently generating traffic through the top search engines. Keeping on top of the latest SEO tips as part of your educational arsenal is important. Take some time to analyze your site, blog, articles, etc. Do you have all of the crucial components in place? When you're thinking about SEO, think about the most major SEO tip, the division of SEO into its two distinct parts- on-page optimization and off-page optimization. In this post I will cover a great deal of information, however, for further in depth clarification, take advantage of accessing a complete how-to guide to SEO by clicking the picture below. It's only $9.99 so you have nothing to lose, except the price of an inexpensive meal and your profits if you're using incorrect SEO techniques. On-Page SEO Tips The first step in on-page optimization is sensible keyword analysis. If you're trying to rank a new site, it makes the most sense to aim for low competition/high traffic keywords. Better yet, try using long tail keywords. Utilizing specificity, rather than broad keywords, will result in greater purchases. When a Purchaser gets a result that's relevant to the specific criteria they are in need of, it's certainly more beneficial. Long tail keywords that elicit fewer searches per month but less competition, will level the playing field for an Up-and-Comer who is still building Page Rank. You won't get as much traffic as you would, using a broad keyword, but you'll have a greater shot at ranking on the first page of Google. Next you want to consider your text. Are you following every one of Google's rules to avoid the repercussions of a penalty? One false move, such as a keyword density higher than 3% could cause you to be banned. Don't make the mistake of putting in tons of work writing content, just to have it banned due to keyword stuffing. Ensure the SEO tips you're using are current and in alignment with Google's most recent updates. Keep informed of the latest changes and the reasons why so many black hat SEO Users have been eliminated due to less than ethical practices. Have you properly placed your keyword in your content? Appropriate placement is vital to ranking, as well as, formatting and word count. Successful SEO requires a delicate balance between all parts, so a missing element will throw off the whole balance. To rank high, gain a mastery of all components and SEO tips that add to your search engine strength, such as HTML headings, optimizing images, and anchor text linking. SEO can be a complex process, so my advice to you is that you check out the in depth SEO guide above by clicking on the picture. It will lay out the critical steps you need to take to be successful. Off-Page SEO Tips Building links pointing back to your site, rounds out the SEO process. On-page optimization works in conjunction with off-page practices to create a well-rounded SEO campaign. It's great to have an ample supply of on-page SEO tips, but neglecting backlink building will leave you at a loss. This is another important technique you need to learn. These links must be of the utmost quality; otherwise you'll take a severe dip in your rankings. Never settle for quantity over quality. It's better to have a few good links, than plenty of low-grade links that will get you penalized.
Links from and to authority sites, are the ones you want to concentrate on. If you're unsure whether the site is of quality, do an analysis of its page rank, links, how often it's indexed, and in which search engines. Be careful not to associate yourself with a site that's going to drag you down to a similar low level of penalization. Remember to work on your own internal links as well. There are many SEO tips when it comes to link building, such as using authority sites, articles, blog comments, social media, forums, various profiles, press releases, etc. The key is to compile every quality SEO tip in your arsenal and funnel them into a well-oiled machine; ensuring your success and survival amidst ongoing Google updates and impending penalizations. Make Your Product the Right Way When you make your product to distribute online, you want to be sure you're going about it correctly. From start to finish, it needs to be done right so your product will sell. If you can get a hold of a system that will show you how to do that, every step of the way, then you're sure to succeed. Product Development Control is just that system. The system is so thorough, it will even guide you through the brainstorming stage. It provides unique training using mind maps which show you exactly how to make your product. Enter the minds of Developers, John Thornhill and Daniel Sumner. They'll map out a precise guideline for creating your products, the right way, every time. Detailed Modules Ensure Success When You Make Your Product the PDC Way With PDC, you'll feel secure knowing every step of your creation will be accurate, when you make your product using the system. Extensive modules lead the way toward developing a profitable product. The modules include videos, audios, PDFs, and mind maps. You can enjoy the modules at home or on the go. You'll also receive an all-encompassing eBook elaborating on the various types of mind maps, and appropriate circumstances for using each mind map. Work sheets and flow sheets will make your planning easier, by providing you with documentation of your journey, as you make your product. The modules cover everything from generating product ideas to marketing. You'll learn how to choose a niche, select a domain, and host your product. John and Daniel will also show you how to create content, sales pages, and product pages. They'll give you the tools for developing your product efficiently and testing the effectiveness of your creation. They'll guide you through submitting your product to marketplaces, obtaining affiliates, and further marketing techniques. The modules are easy to follow and the accompanying PDFs make things even simpler. Everything is outlined for you so you won't miss a step! Make Your Product with Quality Guidance Your creation is important to you. When you make your product, it's not only a great experience, it's also an investment in your future. A successful product could free you from a traditional job you may not be satisfied with. It could mean enjoying a steady income stream that enables you to live the work from home dream. It's so important to make your product the right way. The quality guidance provided by John and Daniel is the pathway to success.
The system is jam-packed with information. No stone is left unturned, and you can rest assured you're getting the most pertinent information when it comes to product creation. Your product will be of the utmost professional standard and capable of competing with the hot products out there in the marketplace. Your clients will respect you and the value you have to offer. John and Daniel are so confident your product will pay off, that they offer a 60-Day Money Back Guarantee. Why not enjoy the 60 days and take advantage of tools to generate an additional means of income? There's really nothing to lose when you make your product with Product Development Control The Importance of Getting Top Rank in GoogleIf you are trying to sell a product or drive traffic to a site, I'm sure you are aware of how important it is to rank in google. Without visibility, there is no way to make sales. Traffic is the key to profitability. However, it can be difficult to be seen, with all of the competition out there. Have you ever done a search in google, and seen over a billion results come up? It sure can be frustrating. So what's the solution? How do you compete with these odds? That's where Magic Submitter comes in. Check it out: click here This software will boost your rank in google. You can use it to rank any content you wish. It will help push your site, articles, blogs, videos, press releases; or anything else, to a top rank in google. It also works in other search engines, like Bing and Yahoo. Rise to 1st Page Rank in GoogleHaving your site or other content rank in google is great, but if it's buried among billions of search results, the chances are slim to none you will receive any traffic. Using a system like Magic Submitter to upgrade you to the 1st page, means finally being able to make that full-time income you desire online. No more boss and discontentment in the workplace. Be your own boss and live the way you want to. Want to work on your laptop while you relax on a beach? Go for it! Rank in Google and Run Your Business on AutopilotIf relaxing on a beach and having more free time to spend with loved ones sounds appealing to you, then you're going to love how this program puts your marketing on autopilot. Magic Submitter makes it simple to do your online marketing. Once it's set up, you can do all of your marketing at once, with the push of a button. The software will create 100's of accounts and submit your content to over 2000 sites. It will also take care of creating backlinks for you on good-quality, authority sites. All this means a boost to your rank in google and a boost to your profits!
Magic Submitter also has a feature that enables you to submit spun text to all sites to ensure uniqueness. Since original content is important to search engines when determining ranking, this will also help you enhance your rank in google. There are even more benefits to the program. Such as, automatic link organization, instant pinging of new content to notify search engines, detailed reporting, and the capacity to create link campaigns that run on autopilot. The most amazing part of Magic Submitter, is that you can get access to it for under 5 bucks! If you consider how much value you will be receiving, that is a remarkably generous deal. Watch this free video; and gain entry to information regarding the myths about ranking, the secret truths to ranking, and the techniques needed to gain a high rank in google; as well as, other search engines. |
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May 2022
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